By Pilar Portero
This is a recurring discussion in presidential circles. Zapatero and his team have toyed with the possibility of opening a twitter profile several times but always ended up dismissing. I had the opportunity to discuss with one of his closest advisers because they should use this tool to create complicity with voters. What does it profit a president be in this network?  |
| The eternal problem of what to do with his hands |
is difficult to find images of Zapatero in front of a computer. Rarely see the screen lit which has its seat in Congress or remember him in a photo with a gadget for those who make Bill Gates or Steve Jobs. Relating to the President in technology is almost the last thing you think. The very few times when it has settled with one, it betrays a lack of naturalness. Although his inability to be spontaneous is already one of its hallmarks, a specialty of the house that even provoked some sympathy. But never too late to jump on the bandwagon and less if you're Prime Minister. Similarities with the likes Obama-Zapatero find him, one of the essential flaw: the use of the network. Besides, I think twitter will occur and is a tool much more powerful than an election poster.
ardent supporter I declare that all politicians fret on twitter. In fact, some already do but disguised as others with the excuse that they are familiar with the network. Those who show their faces with names and surnames, twitter seeks them a reality check. Tested the intelligence of their voters, their criticisms and arguments, despite encountering occasional expletive, which are always the least, "until they use it to reconsider any preconceived idea wrong. And even takes strategies. The more powerful, more from the street and the broader anxieties.
Do you think that Zapatero should have twitter? I have ever asked people around them. Of course it is. Is pulling the opportunity to show that face all of us like to discover. Now that has nothing to lose given the unpopular time living, is the perfect opportunity to test and surprise with its own discourse, to reveal his remaining enthusiasm and energy. Nor should we spend so much time. That if a single tweet better day than twenty aseptic written by a contributor to the only thing he cares about is not mess up. A network Obama helped him to project a modern image and to convey the idea that a leader was personally involved in the problems of his time, with a tour of the future.
As I know on Twitter are overturned through the signing of the political scientist Adam Sharp @ Adams , to fatten its portfolio of influential politicians, back to get in touch with them with the same result barren than usual. This time, my request is forwarded to Carolyn Penner, press twitter, I do get by mail the list of world leaders verified by response. A list in the living-at the discretion of twitter-Obama, Netanyahu, the twitter of Moncloa, President of the Philippines, Prime Minister of Australia, the Turkish prime minister, the president of Rwanda, with Rania and Noor of Jordan. It is rare that they have not included the President of Argentina from 38 profiles, Cristina Fernandez de Kirchner , when often recurrent an example of political twitter . In his list of political , premium leeway. Thus one encounters an executive producer of NBC News, again with Rania and Noor of Jordan, with actress Rosario Dawson , the account of the PSOE, the wife of former British PM Gordon Brown or Sarah Palin. No sign of any English politician among 60 of the list. And that politicians patriotic opening accounts daily. Encouraged to see when Zapatero and leaves us all with his mouth open.
And also: Is twitter politician's best friend?
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